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SharePoll: What do you think should be done about the advertising of broadband speeds?

It has recently been reported that ISPs are misleading their consumers on the real speeds of their broadband services. We would like to know what you think should be done about the advertising of broadband speeds. Therefore we have added a new poll to find out your thoughts. Remember you can also leave us a comment below.

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2 Responses to “Poll: What do you think should be done about the advertising of broadband speeds?”

  1. ISPs should be required to advertise the speed provided to their customers more clearly (i.e. if 70% of customers have a speed no lower than 4mbps both facets of that statistic should be clearly stated in the advertising) rather than simply an “up to” speed.

    Its also very important that, before committing to buy, individual customers are provided with a commitment to the speed they should expect – and should this not be achievable once agreed an option to discontinue the subscription without further penalty should be available (similarly to the distance selling regulations – perhaps a 30-day period from line activation to allow isp and customer to iron out any technical issues affecting the service?)

    Just my 2p

    Jim

  2. An average speed per ISP in each area would be the best method, the ISPs know what they can expect to deliver and speed tests show regional speeds per ISP by area which could be used if the ISPs didn’t have or disclose this data. At the very least showing on average national % of quoted speed achieved for ISPs will give customers a fairer reflection of what to expect and will show up those who are over promising and under delivering.

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